Texting & public health

According to a story in today’s New York Times, a study conducted by reaserchers from the University of Oxford and the Kenya Medical Research Institute demonstrated that texting treatment tips to healthcare workers increased the number of cases that they handled correctly and six months later, the effect was still there.

“Since each text cost less than a penny, every nurse in rural Kenya could get reminders for $39,000, the study said. That is far cheaper than sending trainers or brochures, neither of which improved care much, the authors said.”

The original report was published in The Lancet.

One thought on “Texting & public health

  1. Pingback: Texting & public health « Health and Medical News and Resources

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